TO THE WINNER
GO THE DUNK
THE MARK OF A CHAMPION
A shower or a dunk? That isn’t the question, but for all purposes it is officially known as the Gatorade Dunk when a championship team’s coach is drenched in Gatorade as the unofficial declaration that they are the best. They are the world champions of their sport.
For the 2021-2022 NFL season, we marked The Road to the Dunk with Gatorade x NFL by breaking down not just what the Gatorade dunk means, but more importantly what it takes to earn that ice-cold bath of glory at the end of the sports grueling season.
All credit to my creative team, Anthony Taylor and Terrence Watson, and our incredible producer, Cade Wallace for helping make this come to life.