Democratic Fashion
At the start of 2020 Gap made waves during Men’s fashion week in Paris by announcing its partnership with Telfar, a designer that does not want to limit his designs by gender, price point, race or approachability. Instead, he has a clear philosophy for fashion to be “regular”, meaning he wants people to wear what feels best for them because they care to not because someone or something tells that it is fashion that they should wear.
For this campaign, we traveled to Paris with Telfar to discuss what it meant to partner with an American flagship brand, Gap and what his ambitious for this collection was.